Posts by Kittie Walker
Preconceived Ideas – Why We Must Always Challenge Them
Have you ever found yourself in a business meeting or at an event, listening to someone speak, but not hearing what they have to say? You’re just going through the motions in order to get through the meeting, seminar or conference. Sometimes we make a snap judgement about what is or is not of interest…
Read MoreWriting – why are moments of inspiration so illusive?
We need to find inspiration to write. There are plenty of tools, exercises and methodologies out there to help us to generate ideas. Many of these are great and once you find the ones that suit your style then you can have an endless supply of ideas. My concern in this post is mainly about…
Read MoreDevious link building or just normal business practice?
Devious link building or just normal business practice – A little bit of background to start with, I run two businesses an ethical online marketing agency and a social enterprise which is a training business. Online marketing and training are two highly competitive market places to be in. Have I ever needed to stoop to…
Read MoreHow to get more taffic – customer insights!
Targeted traffic is extremely important for conversion rates. To satisfy the needs of the traffic that you are targeting you have to carry out some customer analysis. Think of it this way it’s like the lyrics of your favorite song. Isn’t truly compelling content the content that speaks to you personally? Whether the content garners…
Read MoreAre you publishing too soon?
Have you ever looked back on an article or a post the day after you have hit the publish button and thought “arghh I wish I had not published that”. It is something that most of us have experienced as writers at sometime or another. The problem is very common because we get emotionally invested…
Read MoreHow to get more readers and are we boring them silly!
As a teacher and a writer one of the hardest things to convey is the importance of writing with your customer in mind. When I started this blog to accompany the forthcoming Business Marketing Answers forums I thought it would be an ideal opportunity to carry out a little research. I really wanted to see…
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