Digital marketing
How to research content for your blog?
The importance of an audience Picture this – you are front and centre in a classroom or assembly hall at 13 years old, asked to do a presentation on a bland topic given to you by your teacher. Unless your presentation is spectacular or funny it’s likely that the entire thing fell on deaf ears.…
Read MoreBuilding your editorial calendar
Writing is a topic that most of us who work in this digital world will have to face at one time or another. For entrepreneurs and startups, being able to write well and keep up a consistent blog presence (along with a website) is an important tool to have at their disposal. If having a…
Read MoreFostering creativity
I think creativity is one of those things that we often don’t consider as being a skill. When we talk about artists, musicians and designers, we often talk about their talent, their abilities seem innate rather than something that has been learned, worked on and polished. I’ve certainly thought about it this way for…
Read More15 beginner’s tips for your business Instagram
As you might have noticed – this week we’ll be taking a look at some of the top tips that we give to clients when they are starting up their Instagram accounts for business. So that is our top 15 list, which important aspects of Instagram would you add into a conversation with someone that…
Read MoreCommon social media questions
There are a number of questions that regularly pop up when I have met with clients or just when I’m out having a coffee with someone looking into getting more out of their social media. Many of the answers can be subjective and can differ from business to business so it’s not always clear-cut. Here…
Read MoreBeginners guide to Tweetchatting
As with so many other parts of the web, social media is ever-changing, always adapting. For lots of people in the industry, this is what they love about working with the internet, for others, it’s a downright frustration. The part that always stays the same however is the importance of engaging. We’re not necessarily talking…
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